PLANTATION, Fla., April 23, 2012 (GLOBE NEWSWIRE) -- DHL Express, the world's leading international express services provider, announced today it has invested significantly to enhance and expand its pick-up and delivery services in the Chicago area. Amid the new City of Chicago export strategy led by Mayor Rahm Emanuel to double Chicago exports over the next five years, DHL now makes it more convenient for businesses to reach the global marketplace with earlier deliveries and later than ever pick-up times supported by more than 40 new employees.
The effort is backed by an aggressive radio and out-of-home advertising campaign featuring such headlines as "Delivering the World Faster" and "Chicago's Own International Specialists" that target small and medium-sized businesses.
"After meticulous strategic planning and preparation, DHL Express is now able to provide business owners in the city with faster, more convenient service and shipping options," said Al Burba, Sr. VP and General Manager of the Midwest/Mid-Atlantic U.S. for DHL Express.
"Chicago is one of the most dynamic and thriving business locations in the U.S. and key to our strategic growth plans. We are confident that our operational enhancements and brand visibility will strengthen our reputation as the leader in international express shipping within Chicago and beyond."
To support these operational investments, DHL Express is rolling out a city-wide advertising campaign featuring the benefits of its later pick-ups and earlier deliveries to and from Chicago and the rest of the world. Starting Monday, April 23, the campaign includes radio advertising, as well as out-of-home placements on bulletins, wallscapes, elevator and office networks and metro station "domination"
advertising at the highly traveled Clarke and Lake 'L' station.
DHL Express is also a Silver sponsor and Official Express Delivery Provider of the '28thChicago Latino Film Festival' (April 13-26) presented by the International Latino Cultural Center of Chicago (ILCC), underscoring its commitment to cultural and civic issues of importance to the Latino community.
Customers can learn more about the local DHL Express service improvements by visiting www.dhl-usa.com/chicago.
The effort is backed by an aggressive radio and out-of-home advertising campaign featuring such headlines as "Delivering the World Faster" and "Chicago's Own International Specialists" that target small and medium-sized businesses.
"After meticulous strategic planning and preparation, DHL Express is now able to provide business owners in the city with faster, more convenient service and shipping options," said Al Burba, Sr. VP and General Manager of the Midwest/Mid-Atlantic U.S. for DHL Express.
"Chicago is one of the most dynamic and thriving business locations in the U.S. and key to our strategic growth plans. We are confident that our operational enhancements and brand visibility will strengthen our reputation as the leader in international express shipping within Chicago and beyond."
To support these operational investments, DHL Express is rolling out a city-wide advertising campaign featuring the benefits of its later pick-ups and earlier deliveries to and from Chicago and the rest of the world. Starting Monday, April 23, the campaign includes radio advertising, as well as out-of-home placements on bulletins, wallscapes, elevator and office networks and metro station "domination"
advertising at the highly traveled Clarke and Lake 'L' station.
DHL Express is also a Silver sponsor and Official Express Delivery Provider of the '28thChicago Latino Film Festival' (April 13-26) presented by the International Latino Cultural Center of Chicago (ILCC), underscoring its commitment to cultural and civic issues of importance to the Latino community.
Customers can learn more about the local DHL Express service improvements by visiting www.dhl-usa.com/chicago.
